What is HR Analytics?

Introduction :

Of all the departments in an organization, the Human Resource department may have the least leading reputation.

This has two reasons. First of all, they are like a doctor: you had better never require one. When the HR manager calls you and asks to come by their office, it is likely that there is something bad about to happen. You may get criticized, put on notice, or even fired. If it was good news, such as getting a promotion, your manager would tell you. Not HR.

Read More : Human Resource Management(HRM) – Definition and Concept

Second, HR is regarded as soft. Fluffy-duddy. Old-fashioned. A lot of the work in HR is based on ‘gut feeling’. We are doing things a certain method because we have always done it that way. HR does not have a reputation of delivering in the big oppose or playing a numbers game such as sales. HR also tackle to quantify and measure its success, as marketing and finance.

HR analytics changes all of this. A lot of the challenges we just defined can be determined by becoming more data-driven and analytical savvy.

These questions can only be answered utilizing data. Most HR professionals can simply answer the first question. However, answering the second question is harder.

To answer this second question, you would require to combine two different data sources: your Human Resources Information System and your Performance Management System.

To answer the third question, you would need even more data and extensively identify it as well.

What is HR Analytics?.jpg

HR departments have a tradition of collecting extensive amounts of HR data. Unfortunately, this data often remains unused. As soon as organizations start to analyze their people challenges by utilizing this data, they are engaged in HR analytics.

HR analytics in literature :

Over the past 100 years, Human Resource Management has alternated. It has moved from an operational discipline against a more strategic discipline. The popularity of the term Strategic Human Resource Management represent this. The data-driven approach that represent HR analytics is in line with this development.

By utilizing people analytics you do not have to confide on gut feeling anymore. Analytics facilitate HR professionals to make data-driven opinions. Furthermore, analytics helps to test the efficiency of HR policies and different interventions.

By the method, HR analytics is similar to people analytics but there are some subtle differences in how the terms are utilized.

How HR analytics helps Human Resource Management :

Like the field of marketing has changed by marketing analytics and same HR analytics is changing HR. It simplify HR to:

  • Make better decisions utilizing data
  • Create a business case for HR interventions
  • Test the effectiveness of these interventions
  • Move from an operational partner to a diplomatic, or even strategic partner

Today, the majority of HR departments target on reporting employee data. This does not satisfy in today’s data-driven economy.

Just keeping records is generally deficient to add strategic value. 

A few examples of People Analytics :

To get started with people analytics, you require to combine data from various HR systems. Say you want to measure the effect of employee engagement on financial performance. To measure this relationship, you require to combine your annual engagement survey with your performance data. This method you can calculate the impact of engagement on the financial performance of various stores and departments.

Key HR areas will change based on the insights obtained from HR analytics. Functions such as recruitment, performance management, and learning & development will change.

Imagine that you can count the business impact of your learning and development budget! Or imagine that you can predict which new hires will become your supreme worker in two years. Or that you can forecast which new hires will leave your company in the first year. Having this information will change your hiring & selection procedures and opinions.

How to get started with people analytics :

Organizations generally start by asking simple questions. An instant is: Which employees are my high possible? You can answer this question utilizing quite simple statistics. Doing this helps to specify the relationships between people’s capabilities and organizational outcomes. This method analytics helps companies track absenteeism, turnover, burnout, performance and much more.

Analytics makes HR exciting. Its insights are input for strategic opinions and optimize day-to-day business procedures.

After asking the right question, you have to select data from your various systems. This data is then combined, cleaned and analyzed. This analysis leads to insights.

Not all insights are equitably interesting. That is why you should ask questions about things you can change. For example, you can not change an employee’s gender. However, you do have significance over your management styles and engagement levels. Asking the right questions leads to actionable insights.

How does People Analytics shape the business?

You can imagine that HR analytics holds immense value for an organization. These examples are only the beginning. Indeed, analytics enables companies to allowance the business impact of people policies.

By applying complex statistical analyses, HR can forecast the future of the workforce. This facilitates managers to measure the financial impact of Human Resource practices. 

Calculating the impact of HR on bottom-line performance is the “holy grail” of HR analytics. This is generally done by calculating a Return on Investment. It is the most powerful method for HR to expand its strategic influence.

The aforementioned examples have an impact on both the cost and the revenue side of the business.

Deliberate the impact of HR policies will also comfort HR to become a strategic partner and get rid of its soft image. It helps HR to align its strategy with business goals and to specify the value it adds to the business. It takes the guess-work out of HR.

People Analytics Factsheet :

To wrap all the information up, we have created an infographic with the latest research on people analytics. It contains the major challenges that the field is facing in terms of skills, data quality, data integration, and reporting. 

If you want to learn more about HR Analytic then HR Training in Chandigarh is the best place for you.

Advantages of website design to grow your business in 2020

66% of people prefer to see simple and beautifully designed online pages. These people consume content only if the design of the online website suits them. Therefore, the design of your website is very relevant since it benefits the growth of your business.

Website design for business websites needs good investment and having a good quality website design seems more interactive for users.

Therefore, there is a possibility that what you see will sell quickly! Let’s check if it’s true or not

Read More at – Top 8 Typography Design Trends in 2019

Why A Good Website?

Today, the front-end of your website is very essential, as it helps to impress a new person, online visitor or customer. Therefore, every time you create a website, you should always focus on creating something unexpected that easily reflects your hard work, knowledge, and skills.

A non-professional website will never increase your business, double the bounce rate, reduce visitors and impact your ROI (return on investment). Therefore, you get the following benefits of designing a website for your online business:

  • Greater search engine ranking
  • Word of the mouth easy and genuine
  • Easy access
  • You can challenge your competitors
Advantages of website design to grow your business in 2020.png
Advantages of website design to grow your business in 2020

Important Web Designing Elements

In this modern era, people search the Internet to find information; For this, they visit websites. Websites are the main options to represent companies worldwide!

For customers, the website is a way to extract information. Therefore, it is really necessary to maintain its quality in design and development.

Now that you know the advantage of website design, it is important to start analyzing the elements necessary to make a quality website design. Let’s look at the seven qualities of web design:

  • Solid navigation
  • Call to action buttons
  • Style guide
  • Page speed
  • Purposeful Visuals
  • Receptive Designs
  • Content Design

In addition, the design of your website also plays an important role in online marketing and design becomes expensive while campaigning for your website. To get the best results from your online business, you must invest well in web design. For this, you can get help from several of the best web design training institutes in Chandigarh.

Although it can cost you a lot of money, the website designing the investment will produce outstanding business profits. In return, you get several benefits of website design.

Let’s start with each one by one.

Grow your business or brand

A high-quality website design increases to strengthen your brand and your online business identity. Only by making small creative changes in the design elements, can you make a big difference and see how positively users respond to it!

Therefore, it allows your business brand to be represented as unique, competitive. In addition to this, if you take the help of professionals, hire dedicated website designers, you can imagine a bigger image in your mind!

Being consistent in your website design updates is important in this industry, in this context. As a result, it is always necessary to grow your business by creating positive impressions forever.

Content and visual elements

When we talk about content, we focus on text style, font options, typographical details and the way all headings or subtitles are set up on the web page. These aspects of web design should be told as they deliver a precise message to the audience.

In most cases, online readers/visitors remember the content if it is presented on a beautifully designed web page. However, sometimes, web designers and developers exaggerate creativity that disrupts the entire alignment of design elements.

Also, websites with too much content work will never bring you anything good!

In fact, a visually untidy web page disinterests the visitor and has an incorrect impact on his mind. To prevent this from happening, the best process is to optimize the content with the website design.

Otherwise, the best method to balance the messy design is to add a white space or an empty space so that the reader’s eyes can rest in the middle of their reading.

Brand uniformity

We all know that the good brands in the world identify with their iconic logos. In addition, the brand logo distinguishes it from its competitors; This is the reason why almost all websites put their logo in the upper left corner of the website in the header section.

If your business or company has a unique logo, it will be printed in the eyes of people who visit your site for the sake of constant quality website designs.

Therefore, you should hire a dedicated website designer who is an expert in creating a unique logo. To increase your business, your brand logo should not match other commercial logos; otherwise, visual communication with visitors or the online audience will decrease while creating confusion.

Therefore, highlight brand uniformity in the representation of your website.

Website SEO

Reading books is always comfortable from left to right. While the reading of the webpages is from top to bottom. Therefore, for designers, it is important to present the most important information in a better way to present. For visitors, one of the Advantages of website design to grow your business in 2020 is that better SEO and website design make it better for customers.

When the world’s most important search engines, such as Google, Firefox, Bing, etc., crawl your website web pages, the site becomes more visible and searchable.

Build your dream website today with the web designing training in Chandigarh, Only if you are interested in taking advantage of the website design.

How to become a WordPress developer

One of the best things about WordPress is how well it scales together with your skills. You can pick up the platform and create a successful website without any technical knowledge. But as you become more comfortable, you may start wondering how to become a WordPress developer.
Fortunately, you do not need to jump straight into the deep end. There are many ways to help you get into the world of WordPress development and start honing the skills you need. Your previous knowledge will play a role in how much of a learning curve there will be, but this is an area that almost anyone can get involved in.

How to become a WordPress developer
How to become a WordPress developer

To help you get started, wordpress training in Chandigarh trainers going to talk about how to become a WordPress developer, focusing on what you need to know and introducing some resources to help.


WordPress development opens many doors

Let’s clear something before we start. When we talk about learning to become a WordPress developer, we’re not just talking about taking development as a full-time effort. Of course you can do that. However, there are many reasons to dip your toes into WordPress development, even part-time.

Some of the most common reasons for learning to become a WordPress developer are:

  • You want to customize your website more fully than is possible with standard options.
  • Existing plugins and themes do not provide what you need, so you want to create your own.
  • You want to make money through WordPress development, for example by selling plugins, themes or websites.
  • You want to contribute to WordPress yourself by developing for the core platform.

Whatever your reasons are or how ambitious your plans may be, you want to start with a few basics. Let’s talk about what is involved in learning how to become a WordPress developer.

(3 steps to get started) How to become a WordPress developer

There are many ways to develop WordPress – no path is right for everyone. However, there are some common things that beginners want to do. In the following steps, we will help you prepare to jump into the broad world of WordPress development.

Step 1: Know your basic languages

Knowledge is power – rarely is this more true than when it comes to development. The most important criteria for learning how to become a WordPress developer is knowledge of the languages ​​the platform is based on.

There are many different languages ​​that are useful, but the four most important are:

PHP: This scripting language is the backbone of WordPress, and is required too much behind the scenes.

HTML: This markup language determines how a Web site looks in web browsers.

CSS: This language adds a site’s content, such as colors, fonts, and so on.

JavaScript: if you want to make interactive elements on web pages, then This dynamic programming language is used to create it. It will also be a bigger part of WordPress as the new Gutenberg Editor is built with React.

Of course, these are just the basics – each of these languages ​​is used in many different ways. If this list seems overwhelming, it’s best to focus on HTML and CSS first. These are more beginner-friendly and straightforward languages, but there is still a lot you can do with them.

For those starting from scratch, CBitss offers some very accessible tutorials for both CSS and HTML5 (the latest version). In addition, we recommend that you experiment with using these languages ​​to make changes to your existing WordPress site (s). With technical skills, practise is the best way to proceed. Just make sure to use a staging page, or at least back up your live site first.

Read More AT – Work Smarter With These WordPress Automation Tools

Step 2: Build a list of important resources

WordPress’s wide popularity has many benefits. For example, there are many resources you can use to learn how to become a WordPress developer.

While this is by no means an exhaustive list, here are some of the best places to start:

WordPress Codex. If you haven’t already, it’s a site you want to get to know intimately. In particular, check the list of developer-focused documentation.

Dedicated WordPress courses. Sometimes the best way to learn to have an expert is to go through the basics. You can find free and premium WordPress courses in general topics, development instructions and everything in between.

WordPress.org developer site. Here you can find guides for developing themes and plugins, as well as more advanced topics like the REST API.

Make WordPress website. It is a central hub for all types of WordPress contributors – designers,developers, translators, testers, and so on.

Step 3: Decide where to get involved 

As we have referred to, WordPress development is a fairly wide field. There is not just one place to get started, which means you can jump in wherever you feel most comfortable.

Let’s take a look at some of the most common ways to start developing for WordPress and how we get started with each one.

Fork or adopt a WordPress theme or plugin: If you are not really ready to start developing from scratch, one way to learn the ropes is by changing an existing theme or plugin. This allows you to experiment with making changes and testing the results without having to come up with something completely new.

There are two main ways to do this. You can create a ‘fork’ – your own private version of a theme or plugin that you can associate with your heart’s content. If a theme or plugin is free,under the Development tab you can find its code in the respective WordPress directory.

But a better option is often to “adopt” a plugin or theme that has been abandoned by its developers. This also allows you to experiment with existing code and you can even submit your improvements if you wish. You can find a more in-depth guide to taking over existing plugins here (much of the same information applies to themes as well).

Create your own theme or plugin: If you feel a little more ambitious you may want to try developing a new plugin or theme. Starting with a plugin is usually the better route, as you can select a specific feature that you want to add to WordPress and find out how to do it. If your plugin gets good, you can even send it to the directory.

To jump to this area of ​​WordPress development, you want to start with the WordPress Codex entry to create plugins, as well as the plugin guide.There are also similar resources to create themes.

You may also want to check out WordPress forums – you may be able to find a team you can collaborate with there, which is easier than trying to develop a new plugin simply.

Get involved with the WordPress core: Finally, some who want to learn how to become WordPress developers are more interested in contributing to the platform itself. If this sounds like you, you will take a slightly different approach.

The best way to get started is to first check out the employee handbook. This provides very important information about what it means to work with WordPress as a developer. Afterwards, you can get moist by helping test bugs, starting with those that have been earmarked for the first time contributor.

If you fix bugs, you can work on the platform while learning the ropes. In addition, it will get you in touch with more experienced developers who can help you. Over time, you will be able to work your way up and start contributing to the types of projects you enjoy.

Conclusion

Learning how to become a WordPress developer may seem out of reach if you are new to the field. However, WordPress is actually one of the best places to learn development, thanks to its accessible nature and its vast support community.

CBitss Provide Best WordPress Trainig in Chandigarh. If you are Looking Best Training institute in Chandigarh Then Join CBitss.

How To Write In a Conversational Tone To Increase Readership

Have you ever spent hours writing a great piece of content and you expect now you can get lots of positive feedback but  no one of these happened? And the reason for this is because no one actually read your content?

What Is Conversational Writing?

The interactive style of writing breaks most grammatical rules. Conversational writing aims at the target audience and addresses them. Sentence can start with pronouns and end with verbs.. Sentences may even begin with “and,” “but,” and “yet.”

Simply put, writing in a conversational tone makes an article sounds like a conversation between two people rather than a textbook.

How Do We Write In A Conversational Tone?

Most of us do not know how to write in a conversational tone because our English teacher never taught us how. Even if we did, we get punished for doing so. Since we are no longer in school, check out some of the blogging tips below on how to write in a conversational tone.

How To Write In a Conversational Tone To Increase Readership
How To Write In a Conversational Tone To Increase Readership

1. Use Simple, Easy to Understand Words

It can be tempting to use a new word that you have learned from your weekly readings. Although the Internet is not a place for you to present your detailed vocabulary, your readers will not be impressed, they will be disappointed instead.

Sometimes you may need to use complex words to convey a more precise meaning, sometimes you cannot avoid them simply because of the subject matter. It is okay to use them in such circumstances. As a general rule, try to use simple words as the basis of your writing and only use complex words when they are absolutely necessary.

2. Use “You” and “I”

Unlike formal writing, conversational writing requires you to make it personal. By using words like “you” and “I”, you are making the reader feel like you are writing to them personally and this increases your friendship and engagement.

3. Tell Stories

Humans are naturally compelled by stories. Stories appeal to personal feelings and engage sensory triggers. Turn your facts and figures into stories and you will see a significant improvement in your time on the site.

4. Keep it Short

A good writer always use short and effective sentences because the length of your words / will affect your article readability score and you can get an idea of how difficult it is to read your article.

Related Article – SEO vs PPC – Which one is Good for your Business

5. Break the Rules

Remember all the grammatical rules that your English teacher taught you? Well, most of them do not apply to conversational writing. 

However, you should be careful while breaking these grammatical rules as you do not want to sound like illiterate.

6. Use Active Voice Instead of Passive Voice

When writing in conversational vowels, use active verbs and stop using passive verbs. Passive verb construction is a clear sign of more than formal language. Take out the extra words and put your subjects in front.

7. Do Not Ramble

Like keeping it short, the idea here is to convey your message in as few words as possible. If you can tell your message in three sentences, don’t do it in five.

On the Internet, every word matters. The readers want simple words which are easy to understand so you have no need to write lots of words because too many words that mean nothing, your readers will eventually tune. Always be concise and straight to the point when delivering a message.

8. Ask Questions

You know your content really make conversational? Questions!

When you ask questions, you actually confuse the readers directly by giving them something to actively think about. However, you do not really intend for your readers to extract things on their own. Therefore it is more effective if you answer your question immediately so that your reader does not have time to think about the wrong answer.

9. Use Examples, Similes and Metaphors

Using examples and metaphors can make complex ideas simple and easy to understand. For example, I have included an example for each point suggested in this post on how you can implement those steps. Examples, similes and metaphors not only make you more conversational, they can also strengthen your message.

10. Write to Your Target Audience

Always remember! You are not writing for everyone you just write for those persons who are you audience. If you write as if you are writing to everyone, then chances are, your content will sound like everyone else and no one will actually connect with you.

To do this, you must first identify your target audience. When identifying, the more specific you are, the better.

With these tips, you will not only appear interactive, but you will also be at peace knowing that you are not disturbing your readers. Go ahead and give BiQ a try today!

As always, I hope that constitutionally writing on these blogging tips helps you increase your blog’s readership and gets noticed.

About CBitss Technologies

CBitss Provide Best Digital Marketing Training In Chandigarh If you are Looking Best Training institute In Chandigarh Then Join CBitss. CBitss Also Deal in Content Writing training in Chandigarh.  For More Details Visit Our Website.

Learn cloud operations – management, operations benefits

Learn cloud operations – management, operations benefits

Cloud Operation is a process where there is operation and work of cloud infrastructure while providing efficient cloud services. The operation supported by Management which ensures that all processes and services are handled properly and the cloud works efficiently. The main focus is to ensure that the operations are working efficiently and meets the quality of service and requirements. The main objective here is customer satisfaction with the help of dental hardware and software together with the network infrastructure that provides an efficient cloud environment.

The objective of cloud operations

The following objectives can collect with the help of cloud operations:

  • An efficient service and capacity that will ensure that proper location management is carried out.
  • It also helps to reach service level agreements.
  • Maintain the confidentiality of the data and ensure it.
  • It benefits the customer as it provides better services and infrastructure in the cloud.
  • Calculate the storage used by customers and charges according to their use.
  • It also provides the benefit by ensuring that there is an adequate backup and recovery if a disaster occurs
Learn cloud operations – management, operations benefits

Cloud operations management

Security actions must be taken at the right time and the customer must charge accordingly.

  • There must be a proper use of the tools to manage the cloud and resources will have to perform any function in the cloud.
  • In Cloud operation management, the selection of resources must be adequate
  • With the help of adequate tools and resources, there will be no waste of effort and redundancy.
  • The quality of the service must be good since it will save costs and efforts.
  • For the task that repeats the process, it must be standardized and automated.
  • The customer and the service provider are equally responsible for managing the operation in the cloud since the cloud operation management implies every step of the daily process in the cloud environment.
  • To protect and manage the cloud operation, there are several approaches, but the basic practice is the same. The Cloud operation also consists of analyzes that are used to maximize the visibility of the cloud environment. This helps to run the services safely and minimizes the cost.

Benefits of cloud computing operations

The following are the advantages of cloud operations:

  • With the help of cloud computing operations, the management of the technical structure is simplified and the use of expensive and complex hardware is eliminated.
  • Cloud computing minimizes the risk of interference while maximizing efficiency.
  • It is easy to use and flexible, which provides high speed and quality to the user who expects.
  • Cloud computing operations reduce the cost by providing adequate infrastructure maintenance and providing additional benefits to customers.
  • It also eliminates the cost of providing cloud services and, therefore, saves money.
  • There are several tools that are used to optimize the capacity utilization and the horizontal and vertical scaling capacity of the application.
  • It is scalable, which will help increase computing power based on customer requirements to make it economical for the customer.

Changes in the roles of the cloud operation

Most of the number of companies invest in information and communication technology, which leads to the fact that only a few amounts of their funds are used in development. The main reason behind this is skill-less operation and driving automation. In the cloud operations manager, a person builds and operates the infrastructure. Therefore, this eliminates the requirement of an infrastructure operations manager. The rules of the infrastructure operations manager are transferred to the center’s operations manager and operations administrator.

Conclusion

Here Cloud computing training in Chandigarh will discuss Cloud Operations. There you will study Cloud Operations Management and the benefits of Operations. Along with this, we cover roles for Cloud Computing Operations.

It may indicate that cloud operations are one of the important aspects for better cloud functionality. Cloud Operations also improves the stability of the operation along with greater efficiency. Here applications continue to evolve on evolving platforms. With the help of cloud operations, the cloud can create better services one after another.

Why Mobile-First Design Principle is so important in the development of websites

Historically, most web designers and their clients have first approached the desktop side of each project, while the mobile part has been left behind as a secondary goal that will be reached later. Even with the emergence of responsive design, many of us start with the “full-size” site and work our way down.

A disadvantage of this is that priority is given to desktop/laptop users. Unfortunately, many functionality and design elements that are optimized for laptops and desktop computers do not transfer well to the mobile version of the design.

The growing importance of mobile designs has contributed to the fact that many designers have followed a “Mobile-First” strategy in their designs.

Why Mobile-First Design Principle is so important in the development of websites
Top 5 Benefits of Grid-based Web Design

In this article, we want to talk about why it is so important to do this.

What is a mobile-first design?

The first mobile design is a design strategy that says that when you create a website or an application, you must first start sketching and prototyping the smaller screen and moving to larger screens. Basically, it’s about offering the right user experience to the right device.

The reason why this makes sense is that with such a limited real estate on small screens, UX designers must prioritize the most important aspects of their website and their applications, namely the content.

For many years, mobile websites were a late idea of ​​the design process. An addition is not a necessity. The slow decline in desktop computers along with the increase in mobile phones in the last 5 years has shown that the first mobile design must take priority.

Mobile-Friendly vs Mobile-First Design

We have become accustomed to the terms responsive and mobile-friendly design. Isn’t it exactly the same as mobile-first web pages? Although the two terms sound somewhat similar, they have different meanings.

The responsive design builds on the concept of media issues that are directed to specific units and viewport sizes. With this in mind, you can encode your first CSS for a mobile perspective and then use media questions to selectively serve up additional styling as the viewport size increases.

This is probably the opposite of the method you usually use with responsive design: start big and then reduce. Given the arguments above, there is obviously a lot of logic behind structuring your media queries from small to large.

Mobile-first web design is an independent technical strategy for building websites. Instead of building a website for the screens on larger devices, the technology suggests that you put a smaller smartphone screen at the heart of your web development strategy. This allows you to focus mainly on the essentials, giving the primary focus on design elements and content that have the greatest impact on your brand and your audience.

When a user opens mobile-first web pages, additional layers of content are added. This makes your site well thought out and content focused.

Read also: Mobile-First Web Design vs Responsive Web Design

Why “Mobile First” Principle Is So Important

The mobile conversion rates have increased by 64% compared to the average desktop conversion rates. So designing mobile-first can be of greater benefit to your business.

And since Google is ranked for mobile-friendly, it makes sense to keep this in mind when starting a new project.

This way of designing is also beneficial when it comes to downloading times and users who access your content as quickly as possible. With fewer elements, the page loads faster. When you think of a 1-second delay that causes a 7% loss in conversions – it pays to design mobile-first.

When you design from the smallest screen to the largest screen, this is called progressive improvement. It’s about designing with a strong foundation and adding improvements as you go

With mobile-first, you create your strong foundation. This foundation will help strengthen other tablet and desktop designs. The basis should always be content and mobile-first design emphasizes content over navigation – users get the information they need faster.

This will also make your life easier as the mobile’s first design starts with managing the toughest screen size to design for. The rest inevitably falls into place.

Mobile-first design forces you to really focus and maintain clarity by removing unnecessary user interface decoration. By removing any distractions you will always improve the user experience and it gives good business vision.

How to create a mobile-first design

One of the best and fastest ways to build mobile-first pages is to use a responsive website creator that lets you build unique designs code-free. The popularity of drag-and-drop page builders is growing rapidly. There is no need to spend time on the learning curve to be able to create versatile web pages without adjusting the code.

In addition, you can use ready-made web themes that contain all the essentials needed for a quick start of your web project. All you have to do is choose a web theme that suits your topic, adjust it using the drag-and-drop admin panel, upload the pages with your content and bring it online.

Conclusion

Neglecting mobile design at this time is a UX design sin. Delivering a pleasant user experience should be at the heart of what we do. Using this first mobile strategy will not only make your life easier as a designer but it will also make the life of the user easier. And isn’t that why we do this?

Shared by Web designing training in Chandigarh. If you want to learn web designing course and make their career as a web designer, then CBitss is the best place to learn web designing training in Chandigarh. 

Tips for Bloggers to Take their Social Media to the Next Level with SMM

In this guide, we are going to discuss some important ways that you can build traffic to your blog after establishing your social media communities. This is part of the complete guide to building your blog audience.

Most people believe that social media sharing is easy. Yet many blog owners feel that to share every blog post on social media requires considerable effort to do it.

We will show you a strategy that will help you to achieve your efforts to market your blog posts on social media. These are strategies that have helped create some of the biggest blogs on the Internet.

Step 1: Pick Your Top Tools

The first thing I recommend is working on one tool at a time, getting it in a place that you are comfortable with, move on to the next tool you want to use, and then better the first one Rotate back to make – and so on. You don’t want to use every single tool available, but choose about 5 to use regularly and at least one or two to master. Work on mastering the tools that you are already gaining traction in terms of followers or Google Analytics or if you are not getting any traction, choose the one you are on the most.

Tips for Bloggers to Take their Social Media to the Next Level with SMM

Step 2: Determine the traffic capacity of the target social network

From our experience, the social media sites that drive the most traffic to blogs in general are:

  • Facebook
  • Twitter
  • Pinterest
  • LinkedIn

Results vary depending on your target reader.

If your blog post is more geared around professional readers and business, you may have more potential traffic from LinkedIn. If your target reader is more visual then it may make more sense to focus exclusively on Facebook, PinTest and Instagram.

Once you start receiving traffic from social networks, you will be able to analyze the traffic to determine whether your target reader is visiting your blog.

In your analytics, check the bounce rate on your post. Excluding traffic from social media networks. You will be able to determine whether traffic from some networks provides better traffic than others.

Step 3: Understand Your Followers

Next, you should understand how your audience uses each channel. Before you decide how to divide them, see which ones you are following and using in your niche. You really need to keep an eye on what they are reacting to and dominating them. Follow their hashtag and stop any party or event they are attending. Go back to their sites to get an overview of your blog. Share and gauge reactions to controversial figures within your circle.

Step 4: Ramping Up Your Social Media

Getting Traction on Facebook Fan Pages

I’m happy to say that Facebook’s engagement has increased for me and I’ve come to terms with how many times my posts have been viewed – the more important part. A handful of my weekly post reach lasted from a week to around 1000 per week, which is about 20% engagement, a 1% or even lower number for brands at this point. Here’s what I did, in combination with giveaways, to get more Facebook traction:

  • Very Frequent Posting:
    This is my top tip and it has worked wonders with viewing my post. I post as humanly as possible. The more I post, the more my stream gets watched – and the days I don’t post much, the less I get.
  • Posting Earlier in the Day:
    The first post I did was a better post – before I reached my desk, which is interesting since being on the East Coast in the US, so that is very quick! Look at your insights as to what time works best for you – it will also reveal what kind of updates do best. You can automate your initial post the night before, then engage live in the comments the next day.
  • Posting from Experts:
    Again, it’s not just what I’ve posted, it’s whose data I’ve shared. When I share an item with a hashtag and my own comments from someone important, Robin O’Brien of “The Unhealthy Truth” says, I get better engagement. I am posting about 70% relevant data from experts in my field, and 25% of my own posts from only a few friends.
  • Comment on Posts and Shares:
    I try to post something controversial here and ask readers what they think or how they react, or how it has affected me.
  • Use Visuals Properly:
    There was a video related to the post which has the most organic engagement for me, so I recommend sharing the video in your topic. Also, create properly sized images. In fact, you can upload an image with a different size.
  • Boost a Post:
    There is a lot of controversy on this, but if you want to invest $ 5 to promote the post and see what happens, I say go for it at least once. Make sure this is a very valuable post! The last one I had extended was a cheaper one and I got 1,000 visits from that one-day investment. Unless you have a big budget, this is not something you can do regularly, but if your curiosity is best for you, promote content that you really want to get out of there. Are, such as expert suggestions or a free ebook you have written. It is definitely worth a shot. Make sure to follow their guidelines for images and make sure your boost is worth it. $ 5 for 1000 views is a great deal, but for 130 views – not so great.
  • Tagging Others:
    I honestly haven’t been able to do it as much as I should, but it did a good job when I knew the person and was an expert or had a big job. If you do not know that person, you can afford to be blocked from that user.
  • Use Facebook Targeting:
    Now Facebook also gives you the option to target your audience instead of sending your post to everyone. You can select targets based on gender, relationship or educational status, male (female or female), age, location and language. For example, if I have a post about an alternative health event or cheaper route, you can target your location to a certain country, region, or state or city. This is extremely useful for promoting events and giveaways with a local focus.

Step 5: Create mind blowing images

It is perhaps no surprise that crafting mind-blowing images for social media should be a top priority.

You don’t have to be a graphic designer to design stunning graphics for your brand. You can use tools like Canva or Picamani to craft attractive pictures to wow your audience.

Your other option is to outsource. Many business owners and bloggers do this – and it is well spent money.

Step 6: Connect with your audience

If you are not building relationships with your audience and / or customers – it will have a devastating effect on your business.

Expanding your reach is undoubtedly at the forefront of your mind. And the best way to do this is to connect with your audience in a real way.

This will inspire targeted people to take a smack down on your website and buy your services or products. Social media is one of the best means to bring in new customers or customers.

In fact, 73.3% of people purchase goods or services due to social media.

Social media is one of the best and powerful tool for any marketing strategy. And it mainly comes down to the fact that businesses can interact with their customers and engage them in a way that is otherwise impossible.

Smart ways to connect with your audience:

  • Chat in twitter chat
  • Reply on twitter
  • Survey your audience
  • Maintain relationship with same audience in your facebook group

The conclusion

Sharing an effective content on social media is a great quality. There is no right way to do it. People have found success in sharing blog content in their own unique ways. Some will share their blog links on social media and some persons will share unique content on social media.

As with most things in life, sometimes the best approach is somewhere in between. If you follow the strategies in this post, you should be able to create lasting traffic from social media on your blog and over time you will learn how to adapt the strategy to fit your unique blog and business Go

Want more useful suggestions? Read the rest of the complete guide to building your blog audience and getting traffic to your blog!

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PHP trends dominate in 2020: Top Frameworks for web development

Hypertext Preprocessor (PHP) is one of the most preferred server-side programming languages. Because it is an open-source, extensible and platform-independent programming language, it is easy to use and easy to understand and learn. Because PHP is open-source, developers don’t have to wait until the next update is released. You must always be updated with the changing PHP trends. Maintenance and web development costs are very affordable.

Why choose PHP and the latest trends in PHP

PHP programming language helps you develop web applications that are complex, reliable and faster. Based on your business requirements, hosting plans, level of experience, app needs and development times, you can choose from a large number of PHP frameworks. But since we are approaching the end of 2019 and the beginning of 2020, it is important to have a good understanding of what our company actually needs based on the latest PHP trends.

Trending PHP Frameworks

After a brief investigation and discussions with our PHP experts, we have discovered that there is a certain pattern that is followed by developers when choosing PHP frameworks and therefore some of them are trending, others not. So with the ease of development and a large number of benefits that it offers, we’ve compiled a list of PHP frameworks that are now popular and would go-ahead to set aside records in 2020: 

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1. Laravel

Because it is very popular and is the first preference of developers, this gives us a reason to place Laravel first in this list. This all-inclusive framework helps to accelerate app development by integrating it with the model view controller (MVC) architecture. It has a wide community of developers, which means that you can always find help when you get stuck somewhere during the app’s development process. Some of Laravel’s highlights or functions that make him so attractive are the ORM, RESTful controllers, the lightweight Blade template engine, unit testing, and extensive packaging systems.

2. Phalcon

Phalcon has been around since 2012 and is one of the other popular PHP frameworks and very popular in 2019, and is considered one of the preferred choices of developers in the coming years

Again, another MVC-based PHP framework, Phalcon has a C-extension structure, which means that it works at an enormous speed. Compared to other frameworks, Phalcon uses only a few resources, which helps with the quick and fast processing of HTTP requests, allowing developers to integrate with systems with fewer functionalities and functions. The unique functions of Falcon include ORM, caching, components for automatic loading and MVC architecture

PHP trends dominate in 2020: Top Frameworks for web development
PHP trends dominate in 2020: Top Frameworks for web development

3. Codeigniter

One of the most preferred frameworks, used for faster app development. This lightweight frame is easy to use and comes with a small footprint that can be uploaded directly to your hosting without any problems. You do not have to enter any special command-line arguments or commands during installation and no specific software installation is recommended. You just have to upload the files and you’re done.

4. Symfony

Symfony is one of the other very popular PHP frameworks that has been in trend for a while and will continue to be for years to come. Some of the highlights include extensive and comprehensive documentation, high performance, reliability, stability, and modular project model.

Some of the popular and large organizations, such as the BBC, have been using Symfony because of the stable and consistent nature it possesses. And open-source projects like Drupal and eZ publish are also using Symfony. The support of the community is huge and incredible. It offers excellent performance. Thanks to its wide range of features, which allows you to develop both REST API and other web applications

5. CakePHP

If you are a beginner, this would be the ideal place to start. This helps in the rapid and fast development of commercial web applications. Since it offers code and scaffolding generation capabilities, all applications developed with CakePHP can be developed faster and these applications are highly scalable and reliable. It offers MVC conventions that will help you with ease in the development process. All common functionalities are managed and handled by the numerous packages that come with it.

6. Zend Framework

This is one of the best frameworks that is widely used to develop enterprise-level applications and, at the same time, guarantees that it exhibits highly reliable performance. All factors, such as performance, security, and extensibility, are solved with the Zend framework, which is why it is one of the latest PHP trends. It is the best option for mainly business applications, thanks to the numerous components that support authentication along with tools for form validation services, feeds, etc.

Although it is widely used to develop enterprise-level applications, it may not be the most suitable for the rapid application development process. It offers the Zend Studio IDE, which helps facilitate the work of a developer

7. Fuel PHP

This is one of the most modern and trendiest PHP frameworks. It is a modular, extensible and MVC PHP framework that brings the HMVC architecture to the larger image. ORM support is highly powerful and lightweight with a satisfactory authentication framework, security enhancement, and template analysis. It has strong community support and is always in development. It is totally object-oriented.

8. Slim

Inspired by Sinatra de Ruby, Slim is another minimal micro-frame. It comes with a series of integrated standards, add-on capabilities, which include HTTP caching and URL handling and routing. You can use it to create RESTful API and other applications. It is well documented.

9. Phpixie

One of the new frames, Phpixie is modular and lightweight. It can be compiled faster and is easy to learn and understand. It comes with a series of cryptography, security and support tools for MongoDB. It allows sharing code with the composer.

10. Fat-free

Just as the name suggests, Fat-free is free of fats. This is one of the most trending and popular PHP micro frameworks that comes with a series of packages. It comes with features such as data validation, CSS compression, unit tests, image processing, Open ID and others. It is compatible with SQL and NoSQL databases and supports the development of web applications with ease.

Related Article :-

  1. What it takes to be a versatile PHP developer
  2. Why Laravel increasingly being chosen over PHP

Introduction to Python Errors & Exceptions

When you create an application and try to execute its code, you have to face errors many times. Mostly errors either do not allow the program to execute (compile-time) or prevent the program from executing (run-time).

You may encounter two types of errors while executing Python code.

  • Syntax Errors / Parsing Errors
  • Exceptions/ Runtime Errors

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Syntax Errors or Parsing Errors

Syntax errors are basically caused by writing the wrong syntax. You can call them grammatical errors. For example, if you do not put a colon (:) while defining the function and try to execute the code, then parser generates syntax-error.

Syntax errors are identified by the parser while parse or compile. These errors are removed by removing the wrong syntax and applying the correct syntax.

Introduction to Python Errors & Exceptions
Introduction to Python Errors & Exceptions

The parser message shows when a syntax error occurs. In that message, the parser displays the complete line in which the error has occurred. Apart from this, the parser also shows the place through the up arrow (^) in the line where the error is detected.

Most of the error comes after the up arrow shown by the parser. Apart from this, file name and line number are also shown by the parser so that you can easily find the code where the error has occurred.

Exceptions or Run Time Errors

Exceptions are errors that occur during code execution. These are also called run time errors. Exceptions are very fatal for any application. Because it stops the program while running. This deteriorates the user experience and can cause important work to get stuck in the middle.

The parser displays a message when an exception is generated. This message displays the type of parser exception and the location from which the exception may have been generated.

Exception type is basically the name of an exception which briefly describes which exception is generated. The location of the exception is shown as a stack traceback so that you can track the exact location where the exception is generated.

Handling Exceptions in Python

Like Syntax error, you cannot fix an exception and prevent it from being generated. Yes, but you can handle exceptions that are generated.

Python provides you with the mechanism to handle exceptions. This mechanism provides you with the ability to handle the situation by working in an organized way instead of failing the application badly when an exception is generated.

The exception handling mechanism in Python works by some keywords.

  • try 
  • except
  • else
  • raise
  • finally

Different blocks are defined by all these keywords which execute in different situations.

try Block 

The try block is defined by the try keyword. The try block holds code that could possibly generate an exception.

try:       #statements that may generate exception

If no exception is generated in the try block then no statement of except blocks is executed and all except blocks are discarded.

If an exception is generated in the try block and defines the except block associated with that exception, then the statements of that except block are executed.

If no except block is found for the exception, the application stops and the exception message is displayed by the parser.

The execution proceeds after the exception block is handled.

Read More AT – Python Language Features And Usage

except Block

The except block is defined by the except keyword immediately after the try block. When defining except block, exception type is defined after except keyword.

If an exception of type defined in except block occurs in the try block defined before the except block, then all the statements written in the except block are executed.

Multiple except blocks can be defined after the try block. For any type of exception you want to handle, define except block separately. The except block corresponding to the type of exception generated in the try block is executed and the others are skipped.

try:    #statements that may generate exceptionexcept <exception-Type>:    #statements to be executed when <exception-Type> occurs in above try blockexcept <exception-Type>:    #statements to be executed when <exception-Type> occurs in above try block

Multiple exceptions can also be defined by an except block. For this, you write the names of those exceptions separated by commas in brackets.

except(ValueError, NameError, TypeError)

Exception Argument

Each exception has a value associated with it which is called the exception argument. It is defined after the name of the exception in the except block.

except valueError as exObj:    print(exObj)

This provides detail about the argument exception. The details of the exception can also be seen by printing it.

else Block 

Else block is defined after except blocks. In this block, you would write the statements that you want to execute in case of no exception being raised by the try block.

else:    #statements to be executed if the try block does not generate an exception

Else block helps in avoiding situations when except blocks try to handle exceptions that have not been generated in the try block.

raise Statement 

If you think that a statement or condition can generate an exception, then for that condition you can manually generate an exception. The raise keyword is used for this.

raise TypeError(‘Type Exception Occurred!’)

To raise an exception, you type the name of the exception after the raise keyword, and then pass the message you want to display in brackets as an argument.

Python Built-in Exceptions

Built-in exceptions are exceptions that have already been defined in python. Some examples of built-in exception such as TypeError, ValueError and NameError etc.

For information on all the built-in applications available in Python, visit the Python Built-in Exceptions page.

User Defined Exceptions

Python also provides you with the ability to define your own custom exceptions. These are called user defined exceptions.

To define a custom exception, you define a class. In order to treat this class as a custom application it is necessary to derive it from python’s Exception class.

class myCustomException:Exception    //define exception here…

The Exception class in Python is the base class of all built in and user defined exceptions.

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5 Fundamental Rules for Creating SEO Friendly Content

A professional business website that delivers a strong message can prove to be a great lead or sales generating tool. However, the key here is to deliver the right message, which helps you connect with your target audience at a higher level. This is why investing in good SEO friendly content is essential.

The purpose of creating quality content is not just to make your business site good. You want the right people to read what you are writing. And this means that your content also needs to rank high in search engine result pages. Because it is a proven way to reach a large portion of your target audience.

Keep in mind that good content goes hand in hand with ethical SEO, so this is something that every business (no matter how small) needs to work on.

5 Fundamental Rules for Creating SEO Friendly Content

Is SEO friendly content difficult? Not at all If you are already creating content, you need to take it in the right direction if you want to reclaim the benefits of SEO.

Once you start producing great, SEO-friendly content, it not only makes it easier to achieve high search engine rankings, but to maintain your position in search engine result pages.

So the question is, how do you actually go about creating SEO friendly content that actually gets real world results? What do you need to ensure to outperform your competitors in terms of content produced by Google and its users?

In the following we are looking at 5 essential rules that you can follow to make your content more white, without breaking the SEO rules.

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5 Cardinal Rules on How to Create SEO Friendly Content

#1: Take an Original Approach

Creating SEO friendly content by itself is not a difficult task. But the moment you try to copy others, it becomes difficult. When you focus on being authentic and different in your own way, without focusing too much on your competitors, you have a better chance of creating new content that really matters.

When your content is authentic and original, standing out from the crowd means a lot. Now, this does not mean that you cannot draw inspiration from the sources of your industry. You can always learn from others before providing your unique insights.

#2: Choose the Right Keywords

Choosing the right keywords can be seen as one of the most important steps towards creating quality SEO friendly content. The idea is to choose a keyword that is worth targeting and weave it into a strong piece of content so that you can rank it above your competitors. However, when not executed correctly, your keyword usage can backfire. This is why it requires careful consideration.

Your target keyword can range from a two-word keyword to a five-word phrase that represents the main topic of your article. Even though your article will eliminate the ranking of many keyword phrases, it is worth targeting a specific keyword that describes your topic in a specific way. This is usually the keyword that you want your article to rank high on.

Here are the steps you can choose and use the most appropriate keywords for your content.

  1. Consider Your Main Topic: The foundation of any type of keyword research is to know your subject inside. You have to get into the specifics of the topic you are targeting and understand what it has to offer to the readers. What kind of solution does it provide?

  2. Brainstorm Your List of Preferred Keywords:There are many keyword research tools out there, but the one you need to start is your own mind. Put yourself in the shoes of the searcher and ask yourself, what search query would you use if you are searching for your target topic?

Make a list of all the keyword phrases that come to your mind. Here’s an example.

  1. Start Your Keyword Research Process: Once you have a list of keywords, log on to the Google Keyword Planner tool to begin your research. Since this tool is free and effective, it can give you a head start you need. Select the Google Keyword Planner tool and enter your choice of keyword phrase (from your list) into the “Word or phrase” box. This should provide you with data on related phrases as well as a global monthly search volume for the keyword phrases you searched for. Try to look only at keyword phrases that are “natural language”, as they will be easy to include in your headline and content.

Avoid High Search Volume Keywords

It can be tempting to choose keywords that have a high global search volume. But it is a good idea to avoid these phrases because, given their popularity, it would be difficult to rank them.

It is better for a keyword to hit the page, with 1,000 monthly searches receiving more search volume than the keyword, where you have no chance of beating competitors.

There is no hard and fast rule when it comes to choosing keywords based on search volume. What you really need to focus on is going for those keyword phrases that are highly relevant to your topic and then see if it would be worth targeting them to only spend time on those keyword phrases that You can rank realistically.

Go for Long Tail Keyword Phrases

Time and again, it has been proven that some of the best-performing keywords in terms of quality do not have high search volume.

These long-tail keyword phrases are more specific than their shorter counterparts. But they absolutely deserve the goal because the searchers using them make sure they get what they want. They are only focused, and in many cases, are in “purchase mode”.

People using short and broad keyword phrases have a vague idea of ​​what they want. They are researching and learning, which means they are less likely to “convert”. Nevertheless, when someone uses long keywords (many times as a question), they are likely to take action. Which can be anything from sharing your article, joining your email list, or simply hitting the buy button.

#3: Effectively Optimize Your Titles

When people collide with Google to find something, they are often faced with many choices on the first page. A quick glance through the top ten results, they decide to visit the websites with the most attractive headlines.

That’s right, the title or title of your page is the first thing a search user will notice. If it tempts them, they go to the site and click. If not, they proceed. Every site you visit wants to be ignored.

Creating SEO friendly content is not just about the information you share. No, it is also about creating a great title for your page that gives people a reason to visit your site.

#4: Aim for Better Content Readability

The readability of the content is nothing but how easy it is to understand a certain written text. When creating SEO friendly content, it is important not to miss the readability factor. When you’re busy optimizing your content for the right keywords, its readability can go for a toss, which is a strict no-no.

Even though the readability of the content is not seen as a direct Google ranking factor, it is definitely an indirect one and can affect your SEO initiative.

It is also important to note that many different algorithms have been created specifically to understand how readable a piece of content is that search engines can use. A popular and effective content readability calculating algorithm is the Flesch – Kincaid readability score.

  1. Use Simple Vocabulary

One of the easiest ways to increase your content readability score and make it SEO friendly is to use simple words that can connect with your readers. Say goodbye to any type of jargon where you have to use long, complex words.

Use short words that add meaning to your content but do not confuse readers. Give them the information they want to understand in the easiest way. Period.

  1. Make Your Sentences Short

Long sentences are not only difficult and confusing to understand, but it is also difficult to write intelligently. Wherever you can shorten your sentences. Break a long sentence into several short, easy-to-digest sentences. No wonder the famous writer Ernest Hemingway was a fan of short sentences.

 3. Write Like You Tal

When it comes to making it easy to understand, SEO friendly content, your tone means a lot. If you can write in a conversational tone, you will automatically make your overall content simple and to the point.

Even though this is a rule that is etched in stone, it helps to make your content more reader friendly. Also, the friend you are talking to is very easy and natural to write.

4. Format Properly

Client paragraphs matter a lot when you’re writing for the web, where people don’t like big blocks of text. When it comes to proper formatting, using more and more white space will only make your content more attractive and more SEO benefits . How should you often separate your sentences into paragraphs? The answer is whenever you can.

Also, break up your text using subheading with bullet points and tables. The idea is to present your content in a more readable or digestible manner. Remember, easy-to-read material gets spread on the eyes.

5. Proofreading is the key

No matter how great, how informative or how well your article can be researched, if the content is full of misspelled words and grammatical errors, no one will definitely read it. All the above elements would be pointless if you could not proofread your post.

So if you have an editor, be sure to let them see the article before publishing. But if you do not have one, there are many online tools that can help you in this work such as Hemingway Editor and Grammar.

6. Add Relevant Images

Good content readability and a good choice of images, both go handheld. Because images basically help you add excitement to “text only” which can look boring and monotonous. Wherever you feel applied in your content to improve it, try using relevant images.

While it is encouraged that you can add as many images to your content as often as you like, research says that the best image to text ratio is one image for every hundred words.

Do not add pictures to your content just to add them. Your readers should be able to get some value from them. The more relevant the image is to the content, the better your audience will be able to connect.

#5: Focus on Improving User Experience

User experience or UX is one of the important factors for the success of a website. This is why UX focused marketing is important. And it is not limited to overall website design. It goes beyond that and extends to the way you use content on your site and affect its experience.

Creating content that only fills space on your website should not take you away from it. Each piece of content you create must first begin with your target user. Keep your readers in mind, even when trying to improve the SEO of your site.

Can you write content or research keywords without understanding or knowing your target audience? Not at all Because that is a recipe for failure.

Before content writing for your site …ask yourself:-

  • What do my readers want from me? What does my audience expect?
  • How can I create and improve content that improves the overall user experience of a website?
  • Do the core values ​​of my website help or hurt my content marketing strategy?

The closer you look at your website and the type of content you are publishing, the easier it will be for you to serve your target audience. And Google knows this, which is why you search for websites that provide a stellar user experience, almost always rewarded by the search engine giant.

Your information here should be like architecture …

So to increase your chances of making your content SEO friendly, see that you…

Wrapping Up

As you can probably tell by now, SEO and content marketing are very much in one type of enterprise. If you are going to one perfect, you should probably correct the other one or your time will not be very well spent. They complement each other and do not work without each other’s help.

For this, it is necessary that your content is SEO friendly.

READ MORE AT – 15 Basic Digital Marketing Interview Questions